Passenger's products tell stories of the road, mountains, waves and the trees through their creation. But what is most important to Passenger is that, with each product, you embark on your own journey and create memories for yourself.
Passenger is an adventure surf, outdoor, travel and music inspired UK lifestyle and surf brand that aims to unite like-minded people through a community spirit and shared passion for nature and the great outdoors.
Based in the picturesque setting of the New Forest not far from the coast, Passenger are constantly inspired by their surroundings. They want to inspire people to seek adventure and freedom, to push boundaries and to get off-grid and connect with people and nature. Every Passenger product embraces this desire to escape, each with a design that tells its own story. With each jacket, shirt or beanie, they hope new experiences can be shaped and future stories told by those who wear them.
Passenger strives to produce each product with the smallest carbon footprint possible.